You can use repurposed content to boost your conversion and engagement rates in a variety of ways. To avoid boredom, here are ten amazing and efficient ways to reuse previously published content.
1. Make a Presentation
Transform your blog post into a one-of-a-kind presentation. You will be able to create a new piece of content from your original blog post using slides that are informative and descriptive.
Slides are a great way to get more people to convert and get more traffic to your site.You can easily create engaging presentations online if you don’t have good presentation software.
2. Create an E-Book
Many digital platforms routinely convert existing content into e-books. E-books are typically regarded as high-quality content, so if you want to create one from previous blog posts, you must exercise caution.If necessary, take your time adding photos, details, and additional information.
Depending on your topic, it can be short or long.You can sell the e-book as a valuable piece of information on Amazon or other websites, share it on various digital platforms, or include it as a prize in contests.
Keep in mind that you can also directly post an ebook created with Amazon
3. Create an Infographic
This is an amazing magnet that will keep your audience interested and bring in new people. You can easily create infographics using the helpful online infographic makers that are available on the internet.
To assist you in presenting your high-quality content in the most effective manner, here are some advice on infographic design. Also, to make your graphs unique, don’t forget to brand them with your logo.
A video can be made of almost any kind of content, including text, infographics, webinars, podcasts, and so on. The most widely recognized type however is text.
Break down your post’s main points and make sure they won’t make your video too long to make a great video: Your video’s length does matter.Use templates and scenes to build it from scratch or write an outline to help you clearly see where it is going and a script to start recording it.
You can select one of our templates and begin editing with Renderforest’s numerous video editing features.To connect them, make sure to embed your video in the original post as well.
You can create a FAQ page with helpful information and frequently asked questions by combining your how-to articles or videos with user inquiries.Remember to pay close attention to the structure, design, and content of this “transformation.” To make it appealing, keep the text information as brief as possible and include images instead.
6. Create a Webinar or an Online Class
Transform your video, audio, or text into an online class or webinar. You will be able to expand on a particular subject, produce additional content as a “sequence” of the subject, and engage your audience in a conversation with this.
Webinars can be based on blog posts, interviews, or questions and answers. that you have done in the past if you think they are qualified to create an interactive environment. In order to make it more enjoyable and engaging for your audience, you might want to collaborate with experts in the field or brands and companies that are competing with you.
7. Start an Email Series
Through these emails, you will connect with your readers and be relevant, and in return, they will receive brief information about the subject they are interested in.
Add new information, links, new infographics, media, etc., to the content you’ve posted. and have the ideal reason to share it with your followers once more.
Since the majority of the component is already prepared, this saves time and energy, and having an almost new component in such a short amount of time will make you feel like a wizard.
Your subscribers will be excited to receive your email notification because you included examples and relatable images for each extract of your email series.
Additionally, you can provide the series to your new audience and acquire additional subscribers.If you haven’t already, don’t forget to start with a killer email list to ensure the success of your email series.
Make the content of your old blog into a podcast to make it easier for people to access it whenever they want and wherever they have Internet access.
When driving, doing chores, or doing other things simultaneously, listening to podcasts about things we love or are interested in is convenient. It is a simple method for simultaneously being informed and productive.
Podcasts can be shared on a variety of platforms, including Spotify, Soundcloud, and iTunes. You’ll be able to meet new people on each of these platforms.Include a link to your previous post in the podcast’s description to direct listeners to the original piece.
Here’s how to record better audio on your phone if you don’t have enough equipment to record your podcast in high quality.
10. Divide it up into posts for social media
When you go through your old content, you might discover information and facts that your audience still needs to know. What do you do then? Naturally, you share snippets of that post with your audience on your social media accounts.
You can use “did you know” tweets, infographics, short videos, and other formats to share them. Take into account the fact that the size of media files varies by social media platform when sharing photos with your information.
Share the same content with the same audience without being afraid that you might reach new people and gain more followers who live in different time zones or locations and haven’t seen your previous posts.
You can share your previous content with greater confidence on Twitter, Facebook, LinkedIn, Instagram, and other social media pages due to research showing that reposting old content receives 75% of the engagement of the original post.In addition, showing that your brand is experienced, dependable, and well-versed in the market will help both your current and potential customers perceive your brand as professional.